Clinical Architecture is the leading provider of innovative healthcare IT solutions focused on the quality and usability of clinical information. Their healthcare data quality software and services significantly reduce the effort needed to achieve and maintain optimal data quality.
CenterPoint designed a 30 x 40 custom exhibit that promoted the Clinical Architecture brand, products, benefits, and HIMSS show theme. Clinical Architecture offered to tame prospects “Infomonster” which they portrayed with colorful exhibit graphics and small stuffed dolls as giveaways. The Infomonster starred in a selfie-station, and even peered down on exhibit visitors from the bottom of a double hanging sign.
This exhibit provided a wide variety of separate meeting areas, including two-sided kiosks for demos, casual seating with charging stations, a wide, curving reception desk, and a huge private conference room that doubled as a large graphic tower. The exhibit combined rental components, such as the tower structure, with custom-built client-owned elements.