Our seasoned Account Managers will partner with you throughout the entire project, from understanding your objectives to measuring success. We combine all of these factors and craft a creative brief that will be used as input to the design.

  • Understand the objectives for your space – awareness, education, demonstration, lead generation and relationship building
  • Discover stakeholder needs and agendas
  • Align roles and relationships with internal and external agency partners
  • Document specific exhibit design requirements
  • Review your brand standards and marketing campaigns
  • Confirm financial, physical and human assets
  • Review the competitive playing field “event-by-event”
  • Help define how success will be measured