Masco Innovation Zone
Masco is a large holding company in the homebuilding and home improvement industries. Their portfolio of brands is well positioned as individual entities, but they often join together to present synergistic value to large custom home builders.
Masco Innovation Zone
CenterPoint has provided strategic, creative and logistical support for Masco in many settings, including the Innovation Zone in the Masco Corporate Headquarters. This environment showcased the latest innovations from some of Masco’s marquee brands. The space immersed internal and external audiences into Masco’s brand story, emphasizing commitment to technical leadership across their entire platform.