Thermo King is a worldwide leader in sustainable transport temperature control solutions. Thermo King has been providing these solutions for a variety of applications, including trailers, truck bodies, buses, air, shipboard containers and railway cars since 1938.

Thermo King wanted to take its innovative new product, the Precedent, on the road to customers. They did a series of events across the country where customers could see the new product in action, take a tour of the trailer which included videos and different product components and enjoy hospitality while getting their questions answered by ThermoKing staff.