Upsher Smith

Upsher-Smith manufactures a broad array of generic and branded medications to improve the health and lives of patients.

Upsher-Smith Trade Shows

Upsher-Smith exhibits in several medical industries that serve needs ranging from dermatology to epilepsy and women’s health. These shows have different attendee demographics with different needs. CenterPoint has created different exhibits to adapt to these various needs. The corporate brand remains consistent but changes to messaging, color, texture, and layout are incorporated to connect with diverse audiences at each show.